Brand Strategy, Instagram Marketing & Content Systems
Marketing isn’t just about being visible—it’s about being understood.
We offer brand strategy, Instagram marketing, and content systems designed to help experiential brands show up with clarity, consistency, and intention.
BRAND DEVELOPMENT PACKAGE
Strategy & Identity for a Cohesive, Conversion-Driven Brand
What it is
A foundational brand strategy and identity build designed to help you define your positioning, clarify your message, and create a brand that truly connects and converts.
Who it’s for
New businesses, rebrands, or founders who feel unclear about their message, audience, or direction and want to build a brand with intention.
What’s included
✓ 60-min discovery + strategy call
✓ Brand positioning, audience & messaging development
✓ Brand voice + visual direction guidance
✓ Instagram & email marketing foundations
✓ 60–90 day brand + content roadmap
Outcome / Transformation
Walk away with a clear, aligned brand that feels like you—plus the strategy and direction to show up consistently, connect with your audience, and grow with confidence.
$1200 USD
BRAND AUDITS & PACKAGES
BRAND CLARITY AUDIT
Clarity Check for Your Brand & Content
What it is
A focused audit to identify what’s working, what’s not, and where you can improve your brand and content quickly.
Who it’s for
Early-stage brands, creators, or service providers who want direction and clarity without a full deep dive.
What’s included
✓ Brand messaging & positioning overview
✓ Instagram content audit (last 15–20 posts)
✓ Audience alignment check
✓ Key gaps & quick-win recommendations
✓ Summary report with action steps
Outcome / Transformation
Gain clarity on your brand direction and leave with simple, actionable steps to improve your content and start building stronger connections.
$600 USD
STANDARD BRAND AUDIT
Brand, Content & Growth Strategy Review
What it is
A more in-depth audit of your brand, content, and messaging to refine your positioning and improve performance.
Who it’s for
Growing brands or creators who have traction but need clearer strategy, stronger messaging, and more consistent results.
What’s included
✓ Brand positioning & messaging analysis
✓ Instagram content & performance audit (last 30 posts)
✓ Audience insights & content alignment
✓ Content strategy recommendations (pillars + formats)
✓ 60-min strategy call + action plan
Outcome / Transformation
Walk away with a stronger, more aligned brand and a clear content strategy that helps you connect, grow, and convert more effectively.
$750 USD
INTENSIVE BRAND AUDIT
Full Brand, Content & Customer Journey Review
What it is
A deep-dive audit of your brand, content, and customer journey designed to uncover what’s holding you back—and give you a clear, strategic path forward.
Who it’s for
Established brands, service providers, or creators who feel stuck, plateaued, or misaligned and want to refine and scale with intention.
What’s included
✓ 60-min discovery + strategy call
✓ Brand positioning, messaging & audience analysis
✓ Instagram content + performance audit
✓ Email marketing & funnel review
✓ 90-day strategic action plan
Outcome / Transformation
Walk away with a clear understanding of what’s working, what’s not, and exactly how to elevate your brand, connect with your audience, and increase conversions—with a focused, actionable roadmap.
$900 USD
Why Instagram + Email?
At Dionysus Data, we specialize in the platforms that actually build connection and drive results: Instagram and email. Instead of spreading your energy thin across every social channel, we help you show up consistently and confidently where it matters most.
Instagram is where your audience discovers you — email is how they stay with you. Together, they form the heart of a soulful, high-converting digital presence. No viral dances, no burnout. Just smart strategy, compelling content, and the kind of storytelling that keeps your brand top of mind (and top of inbox).
MONTHLY RETAINERS
BASIC RETAINER
Consistent Presence, Without the Overwhelm
What it is
A streamlined monthly support package for brands that want to stay visible and consistent online—without needing full-scale strategy and production.
Who’s it for
Founders who have a clear brand direction (or have completed a strategy project) but need ongoing support to show up consistently and maintain momentum.
What’s included
✓ Monthly content planning (aligned with your brand + offers)
✓ 8-10 Instagram posts per month (includes copywriting)
✓ Light engagement support
✓ Monthly check-in + performance review (async or 30-min call)
Outcome / Transformation
A consistent, on-brand presence that keeps your audience engaged—without you having to think about what to say or when to show up.
$950 USD / month
STANDARD RETAINER
Strategy-Led Content That Builds Audience & Drives Engagement
What it is
An ongoing strategy and content partnership designed to grow your audience, refine your messaging, and create content that actually resonates.
Who’s it for
Brands ready to move beyond “just posting” and start using Instagram and email as intentional growth and conversion tools.
What’s included
✓ Monthly content planning (aligned with your brand + offers)
✓ 12-16 Instagram posts per month (includes copywriting)
✓ Weekly Instagram stories
✓ Community engagement support
✓ 2 email newsletters per month
✓ Monthly check-in + performance review (60 min call)
Outcome / Transformation
Stronger messaging, more intentional content, and a growing audience that actually connects with your brand—and starts to convert.
$1,750 USD / month
INTENSIVE RETAINER
Full Creative + Strategic Partnership for Scalable Growth
What it is
A high-touch, collaborative partnership where strategy, content, and messaging are continuously refined to support growth, visibility, and revenue.
Who’s it for
Established or scaling brands who want a strategic partner to lead their content direction, refine their voice, and build a cohesive brand ecosystem across platforms.
What’s included
✓ Monthly content planning (aligned with your brand + offers)
✓ 16-20 Instagram posts per month (includes copywriting)
✓ Weekly Instagram stories
✓ Community engagement support
✓ 3-4 email newsletters per month
✓ 2 monthly check-ins + performance review (2 × 45 min call)
Outcome / Transformation
A cohesive, elevated brand presence that not only looks good—but works: attracting the right audience, building trust, and driving consistent growth and revenue.
$3,000 USD / month
*Visual content, brand imagery and video client must be supplied by client or sourced externally and provided in advance — we’re happy to help guide the creative direction.
Looking for something more tailored?
I work with a select number of brands on custom strategy and content partnerships – particularly in food, wine, hospitality, and wellness.
If you’re building something thoughtful and want your marketing to reflect that, you can apply to work together below.
BRAND EXPRESSION & VISUAL DIRECTION
Your brand doesn’t live just live on email and social media.
From menus and wine lists to websites and physical touch points, I help ensure your brand feels cohesive everywhere it shows up. This work is always grounded in strategy, so what we create visually aligns with how your brand is positioned and experienced.
Available as an add-on or as part of custom projects.
MENU / WINE LIST DESIGN
Translate Your Brand Into Something People Can Taste
What it is
A design and direction service for menus and wine lists that elevates how your offerings are experienced—visually, emotionally, and strategically.
Who’s it for
Restaurants, wine bars, boutique hotels, or hospitality brands who want their menu or wine list to feel as considered as the experience itself.
What’s included
✓ Menu/wine list structure + flow refinement
✓ Copy editing + tone alignment (descriptions, sections, naming)
✓ Visual direction (layout, typography, hierarchy)
✓ Design execution (Canva or print-ready format)
✓ 1–2 revision rounds
Outcome / Transformation
A menu or wine list that doesn’t just inform—it sells, guides, and enhances the overall experience of your brand.
$300-800 USD (depending on scope and complexity)
SIMPLE WEBSITE DIRECTION
A Clear, Cohesive Online Home for Your Brand
What it is
A strategic and visual direction service to help you build (or refine) a clean, aligned website on platforms like Wix, Squarespace, or Canva—without the overwhelm of a full custom build.
Who’s it for
Founders who need a polished, functional website that reflects their brand—but don’t need (or want to pay for) a full-scale web design agency.
What’s included
✓ Website structure + page mapping (what goes where + why)
✓ Messaging direction for key pages (home, about, services, etc.)
✓ Visual direction (layout references, fonts, imagery style)
✓ Light copy editing + refinement
✓ Feedback on final build (or live edits if agreed)
Outcome / Transformation
A simple but elevated website that clearly communicates your brand, builds trust, and supports your offers—without feeling DIY or disjointed.
$800 - 2,000 USD (depending on scope and complexity)
BRAND EXPRESSION (DIGITAL AND PHYSICAL)
Translate Your Brand Into Something People Can Taste
What it is
A creative direction and light design service focused on translating your brand into tangible touch points—both digital and physical.
Who’s it for
Brands who want to create a more immersive, cohesive experience across everything they offer—from digital products to in-person details.
What’s included
✓ Creative direction for brand extensions (digital + physical)
✓ Design support for select assets (e.g. welcome booklets, local guide maps, room-service or spa menu, printed or digital touch points)
✓ Tone + visual consistency across touch points
✓ Recommendations for materials, formats, and production
✓ 2-3 core deliverables (additional assets scoped separately)
Outcome / Transformation
A brand that feels cohesive and intentional at every touchpoint—something people can not only see, but experience and remember.
$1,500 - 5,000 USD (depending on scope and complexity)
FAQs
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I work best with founder-led brands in food, wine, hospitality, wellness, and lifestyle - especially those with a strong vision but a lack of clarity in how to express it.
If you’re looking for high-volume posting or trend-based growth, I’m probably not the right fit.
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Yes - most of my long-term work is custom.
After understanding your brand, goals, and current challenges, I’ll recommend a structure that makes the most sense for you.
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This work is focused on clarity, consistency, and long-term growth.
While some clients see immediate improvements in engagement and direction, the real impact builds over time as your brand becomes more recognizable and cohesive.
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Yes - your brand’s visuals and perspective are essential.
I guide the strategy, messaging, and structure, but the strongest results come from working collaboratively with your existing content or a photographer.
If you’re in the early building stages, and don’t have a content provider yet, I can also provide shooting tips and creative direction to teach you how to capture better content yourself. -
Yes - but with a strategic focus.
I don’t just “post content.” I oversee content direction, messaging, and consistency to ensure your brand feels cohesive and intentional over time.
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I help translate your brand’s vision into clear positioning, messaging, and content direction.
That includes refining how you show up online, what you say, and how consistently you say it - so your audience understands your value and stays engaged.
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Because they consistently build connection and conversion for the types of brands I work with.
Instagram is where your audience discovers you. Email is where they stay.
Rather than spreading efforts across every platform, we focus on what actually drives results - then expand if it makes sense.
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We don’t offer that in our primary service listings - and that’s intentional. Dionysus Data focuses exclusively on Instagram and email marketing because we believe in going deeper, not wider. These two platforms offer the strongest return on creative storytelling and community building, especially for brands in food, wine, fashion, hospitality, and wellness.
If you need support repurposing content for other platforms, we’re happy to guide you with ideas, refer you to a trusted collaborator, or create a custom plan that supports a multi-platform social strategy.
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You can apply to work together using the form below. From there, I’ll review your inquiry and recommend next steps.
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Yes.
While my core work focuses on strategy and content, I often support clients with broader brand expression - from websites to menus and other touch points.
This ensures your brand feels cohesive everywhere it shows up.